Tag Archives: audience outreach

NYCB’s MOVES and ABT’s 18/29 Club

Posted on April 27, 2009 by

New York City Ballet and American Ballet Theatre have both established special membership programs specifically for people in their 20s: MOVES and the 18/29 Club. It’s wonderful that the city’s major ballet companies recognize the need to cultivate younger audiences, … Continue reading →

Posted in American Ballet Theatre, arts marketing, ballet, criticism, Dance, New York City, New York City Ballet | Tagged , , , , , , , , | 2 Comments

Fall for Dance: The Long-Term Impact

Posted on September 20, 2008 by

Leslie Kraus from Kate Weare Company Let me preface this post by saying that a full review of Friday evening’s performance is coming soon. But first, here are some thoughts and questions (and no real answers) about marketing dance at … Continue reading →

Posted in arts marketing, criticism, Dance, Education, Entertainment, New York City | Tagged , , , , , , , , , , , , , , , | Leave a comment