Tag Archives: marketing

Why Keigwin’s New Videos are Sickening, but Smart

Keigwin + Company has been aggressively promoting their upcoming Joyce Theater premiere, called Dark Habits, with weekly videos that feature each of the dancers.  Watch some of the videos below and you’ll understand the heightened anticipation.  They more closely resemble … Continue reading

Posted in arts marketing, criticism, Dance, Joyce Theater, New York City, Videos | Tagged , , , , , , , | 2 Comments

Fall for Dance: The Long-Term Impact

Leslie Kraus from Kate Weare Company Let me preface this post by saying that a full review of Friday evening’s performance is coming soon. But first, here are some thoughts and questions (and no real answers) about marketing dance at … Continue reading

Posted in arts marketing, criticism, Dance, Education, Entertainment, New York City | Tagged , , , , , , , , , , , , , , , | Leave a comment